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Yes, Scrunch supports prompt tracking in every country, recording the exact responses and citations for any prompt written in any language. Scrunch currently serves customers throughout the US, Europe, and Japan.

Additional context: Scrunch provides country-specific results for prompts in AI platforms that support geolocated search, including ChatGPT, AI Overviews, and Perplexity.

Example

For example, imagine a Scrunch user works at a global project management software company that wants to track brand presence in AI search across North America, Europe, and Asia.

The user can set their primary target country to the US in the Context tab, which establishes the default geographic setting for all new prompts.

To track performance in Germany, the user can create a "German Enterprise Buyer" persona with Germany selected as the country and add German-language prompts like, “Welche ist die beste Projektmanagement-Software?” to track.

The user can then compare how AI platforms respond differently to, “What is the best project management software?" in the US versus Germany, including different competitors mentioned and sources cited. The user can then follow the same approach for other countries.

Follow-up question: What if AI responses don’t vary by country?

If AI responses don’t vary by country, the most common causes are:

• Language mismatch: AI prefers sources in the same language as the prompt. If users use English prompts for non-English-speaking markets, they're likely to get the same results they would for English-speaking markets.
• Limited local content: AI will pull from English sources if better local language content isn’t available.
• Broad targeting: Users may need to add specific cities or regions directly to the prompts they’re tracking (e.g., "in Madrid," "near Toronto," etc.) to surface more localized results.